Tuesday, October 5, 2010


Umi means "sea" in Japanese.  I love this packaging because it's sleek, modern, but still warm.  So much of contemporary design can feel like office furniture. 

Umi also has interesting ingredients: cardamom, lotus flower, and oat ceramide among them.  The packaging states clearly what they are, what they're for, and what they should do.  I love it.  Super pretty without being overblown or overly feminine.  I could easily see this carried in a spa or luxe hotel.

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