Monday, April 8, 2013

Poor Toothpaste!

I don't know.  Maybe it's just me.

via Lovely Package

But this toothpaste packaging is less reminiscent of toothpaste and more of... yeah.  I mean, who really squeezes out that much toothpaste?  Hello, wasteful!

I just don't think this design from Eduardo del Fraile for Interapothek win for me.  Even though the typeface is very snappy, and I like bright colors.  If you look at his other designs, they're all modern, clean, and pretty smart.

But this?  Not helping.

via Lovely Package

I just can't, y'all.  I don't want to put this in my mouth.

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