Friday, April 19, 2013

Wolfy's Porridge Pots

Happy Friday!  How bright and adorable are these Wolfy's Porridge Pots from Hills Design?


via The Dieline

I like how colorful and clean the packaging is.  The paw prints, plus the handwritten type make for a friendly brand presence.

The identity we created sets out to be compelling and playful, while always allowing for engagement with a broad consumer base. The paw prints that interlink with the type subtly suggest a character behind the identity and also allow the symbol of the paw to become synonymous with the brand. Distinctive colours and quirky typography help distinguish the varying flavours.

Agreed.  Plus, who doesn't love porridge?  I can't help but say the word with a British accent.

Cheers!

Originally seen at The Dieline.

Wednesday, April 10, 2013

Elegant Dirt

I love when designers create packaging that shows exactly what the product is meant for.  So I was especially happy when I came upon this fantastic and smart packaging on Lovely Package.  


via Lovely Package

The original post is a bit dated, and the magic Google turned up nada, so I don't know if there's actually a company making this or it was a student design.  But if someone did make these, I'd buy them.  It's so elegantly done that it elevates dirt, and how many products can really say that?

Monday, April 8, 2013

Poor Toothpaste!

I don't know.  Maybe it's just me.

via Lovely Package

But this toothpaste packaging is less reminiscent of toothpaste and more of... yeah.  I mean, who really squeezes out that much toothpaste?  Hello, wasteful!

I just don't think this design from Eduardo del Fraile for Interapothek win for me.  Even though the typeface is very snappy, and I like bright colors.  If you look at his other designs, they're all modern, clean, and pretty smart.

But this?  Not helping.

via Lovely Package

I just can't, y'all.  I don't want to put this in my mouth.

Friday, April 5, 2013

Student Work: Grain Reusable Disposable Camera

This student work from Jongwon Lee is fantastic.  A reusable disposable camera?  It smudges the boundaries between consumable and unexpendable products.  Cameras have long been either serious purchases, or easily disposable, and there's not been a median product to blend the aims of those two categories.

Originally seen via Lovely Package
This product would be an ideal match for going on vacation or other adventure where it might get wet or stolen, or misplaced.  You don't have to fret about either losing a valuable asset, or contributing to our landfills. 

Originally seen via Lovely Package
Old school is good school. ‘grain’ is a reusable-disposable film camera and film brand. The dots on the film package represent whether it is color or B&W and the size varies according to the film ISO.
Originally seen via Lovely Package

I really wish someone would make this.  The design of it is lovely and accessible too.  Kudos.